The analysts have named the most popular digital assets in Russia

Bitcoin took the lead, with Tether and Litecoin in second and third place

26.11.2021 - 12:00

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2 min

What’s new? Brand Analytics has assessed the Russian internet users' interest in digital assets. Bitcoin took the top position, with Tether and Litecoin in second and third place, respectively. The experts analyzed a sample of 2,4 billion posts published on social media from October 1 to October 31, 2021.

The results of the Brand Analytics research

“Bitcoin became the most popular cryptocurrency in October. Russian-speaking users mentioned it in 4,4 million posts. Bitcoin has had a rally year, namely, back in the summer the value of one bitcoin was equal to $30 000, and in October the price renewed its historic high of $69 000,” the research says.

What other assets are popular? In second place was the dollar-linked stablecoin Tether. It was mentioned 855 000 times in a month. Litecoin, which appeared 424 000 times, was ranked third. The experts reminded that the last month was an anniversary month for the currency, on October 12, 2021, it was exactly ten years since the creation of Litecoin.

What else attracts users? Ethereum, Ripple, Dogecoin, Solana, Monero, BowsCoin, Travala were the most popular cryptocurrencies among users, each currency was mentioned more than a hundred thousand times during the month. The authors of the research commented on the situation as follows:

“The peak of interest in the topic among Russians has not been passed yet. There are thousands of different cryptocurrencies in the world, while only 600 of them are mentioned in the Russian-speaking space. However, Russia has great potential. Thus, Russia was recently ranked in the top 3 countries for bitcoin mining, so the penetration of cryptocurrencies will increase and interest in the topic will continue to grow.”

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