New York sports club Equinox to start accepting cryptocurrency payments
Customers will be able to pay for services using the BitPay service
02.05.2022 - 15:00
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What’s new? Luxury health club Equinox will become the first in New York City where customers will be able to pay for classes using cryptocurrencies. Equinox cooperates with the cryptocurrency payment service BitPay. The club is expected to announce the start of accepting crypto payments on May 2, The New York Post reports.
Information on The New York Post’s website
What influenced this decision? The idea of paying for a club membership using digital assets comes at a time when gyms have almost recovered from the downturn caused by the pandemic. Equinox said that its sales in the first quarter were up by 122% in the same period in 2019.
What is known about Equinox? It is a chain of fitness and health clubs with luxury gyms operating around the world. There are 40 fitness clubs in New York City. The membership fee at Equinox is over $250 per month.
What happened before? In early April, the Italian luxury brand Off-White started accepting cryptocurrency payments in stores in London, Paris, and Milan. The company made payments available in cryptocurrencies such as Bitcoin, Binance Coin, Ethereum, Ripple, and Tether (USDT) and USD Coin (USDC) stablecoins.
In mid-April, Taylor Travel Management Group, a leading Dutch travel agency specializing in VIP travel, stated that it would start accepting crypto payments. The company partnered with the BitPay payment system and would be able to accept Shiba Inu, Bitcoin, Bitcoin Cash, Ethereum, Dogecoin, Litecoin, and Stellar.
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