Eric Trump has become the first member of Metaplanet’s bitcoin advisory board

What’s new? The son of the US President Eric Trump has joined the newly created strategic advisory board of Japanese company Metaplanet. The council’s activities will be focused on realizing Metaplanet’s mission to become a “global leader in the bitcoin economy.”

Source: X.com

What else is known? Metaplanet is also referred to as “Japan’s Strategy” as it started actively investing in the first cryptocurrency last April and has set a goal to accumulate 10 000 BTC by the end of this year. As for Michael Saylor’s Strategy, it is the largest holder of BTC among publicly traded companies.

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Earlier this week, Metaplanet bought 150 BTC for about $12,5 million at an average price of $83 508 per coin. The latest purchase increased the firm’s total assets to 3200 BTC, which CEO Simon Gerovich said cost $266,2 million. Based on current market prices, the firm’s assets are valued at $269 million.

Also on March 18, Metaplanet raised 2 billion Japanese yen ($13,3 million) through a bond issue to buy more bitcoins. It currently ranks 10th in a global ranking of publicly traded companies in terms of bitcoin holdings on its own balance sheet.

By implementing a bitcoin strategy, the company’s shares have increased in value by 2270% over the past year. They are traded under ticker 3350 on the Tokyo Stock Exchange (TSX) at 4730 yen or $31,66. Amid the news of Eric Trump’s appointment, the securities rose 18% overnight.

”As a globally recognized business leader and entrepreneur, Eric Trump brings a wealth of experience in real estate, finance, brand development, and strategic business growth and has become a leading voice and advocate of digital asset adoption worldwide,” Metaplanet said.

The move is part of Metaplanet’s plan to create a council of global opinion leaders who are committed to promoting bitcoin adoption.

Since listing on the US OTCQX in December 2024, Metaplanet has worked to increase global visibility and attract US investors. The presence of Trump’s son on the board could help with this task, given that the firm is positioning itself as an alternative to US Strategy.

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Eric Trump is also a key participant in the Trump family’s DeFi platform World Liberty Financial, which completed its WLFI tokenization this month and raised $550 million through it.

According to blockchain analytics platform Arkham Intelligence, World Liberty Financial currently holds $80,4 million in assets.

The president’s son also recently revealed that his personal crypto portfolio includes bitcoin, Ethereum, Solana, and Sui.